With Mindbloom acquisition, Welltok ramps up mobile health gaming content

March 20, 2013
MedCity News |  Stephanie Baum

The interest in gaming technology as a way to help consumers make better health and wellness decisions has led Welltok to acquire Seattle-based gaming developer Mindbloom for an undisclosed amount. The digital health company, which works with insurers to  provide content to guide and motivate their members to adopt healthy behaviors, will add Mindbloom’s mobile health gaming apps to its Café Well platform

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